Meet our Founder Jay Vitale
I am a globally focused entrepreneur and international business development consultant with over two decades of experience creating, scaling, and commercialising high-value businesses across clean-air technology, luxury diamond and gemstone jewellery, and premium cosmetic and FMCG products. My career spans complex cross-border ventures throughout the UK, USA, Asia, and the Middle East. As Founder and former CEO of Air For Life UK Ltd, I guided the company from inception to international recognition, leading the design and manufacture of advanced air-purification systems deployed across residential, hospitality, automotive, healthcare, and commercial real-estate sectors in more than 30 countries. These solutions were adopted by global hotel groups, hospitals, developers, corporates, and government-linked organisations. My work consistently bridged engineering innovation, wellness-led design, and international market expansion.